CANADA

By Amin Lalani in Countrywise Internet marketing | 0 Comments

28 June 2010

 

Canada had 33,487,208 population estimate in 2009. 82% of businesses in Canada use the Internet and 38% have a website, This  mean 2/3 businesses in Canada have no website.Canada 2.0 means at least 50% of business should be online in 2010. Major sectors like construction, local services, restaurants, fitness centers, local businesses.Canada has 25,086,000Internet users as of Sept/09, 74.9 % penetration, per ITU.

For 2004, researchers estimate that 5.2 million Canadian households have a broadband connection, accounting for 66% of online households. In 2007, 81% of online households have a broadband connection. The value of retail sales online in Canada outstripped the growth in the number of online retailers. Retailers reported online sales of $5.4 billion in 2005, up 80%.

According to Internet World Stats, there are 28,000,000 Internet users in Canada. This number represents 84.8% of the population thus making Canada a country with one of the highest online penetration rates in the world.

Most of the purchases made online by Canadian consumers are from retailers from the United States. eMarketer estimates that by 2011, Canada's online consumer spending will reach 37.2 billion Canadian Dollars (approximately $30.2 billion).

According to Ipsos Reid, 80% online users in Canada agree that they are receiving the best results from their primary search engine. As indicated by Hitwise, the most used search engine in Canada is the ever-popular Google. Google takes 80.17% of the online search engine market share. Following Google are MSN with only 8.84%, and Yahoo! with 7.34%. Other search engines comprise of the other 3.65%.

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