Most of us would have used Google Adwords and most of the time it brings good results and it actually bring value to the money we spent on Google Adwords. When we start spending on Google Adwords we got to be alert. Some of the tips mentioned here
1. Always ensure to break campaign into different pieces so that you can check the RoI
2. Never be to much optimitic about the results you might get through Google
3. Always get ideas from Google Sales person
4. Never try to take list of keywords in one time, make different campaign.
5. Get a hold onto the RoI and goal setting
6. Check analytics for the geo traffic and keyword traffics.
7. Check your adwords account atleast 4 times a day
8. There is a good option to start and stop the advertisement, this is very useful technique
There are many other goodies offered by Google, such as Google Checkout, Google Reader and Google Affiliate program. Try those to increase your quality hits to your website.
